25 km
Digital Marketing Manager (m­­/­­f­­/­­d) 23.11.2022 MED-EL Medical Electronics Innsbruck (Österreich)
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Digital Marketing Manager (m/f/d)
Innsbruck (Österreich)
Aktualität: 23.11.2022

Anzeigeninhalt:

23.11.2022, MED-EL Medical Electronics
Innsbruck (Österreich)
Digital Marketing Manager (m/f/d)
Plan and execute all digital marketing channels, including SEO/SEM, email, social media and display advertising campaigns Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) Identify trends and insights and optimize spend and performance based on the insights Brainstorming new and creative growth strategies as well as planning, executing, and measuring experiments and conversion tests Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Bachelors' degree or higher degree (University, FH) in marketing or a related field; proven working experience in digital marketing (preferably in B2B or in an agency) is desired Demonstrable experience in leading and managing SEO/SEM, email campaigns, social media and/or display advertising campaigns as well as experience in setting up and optimizing Google AdWords campaigns Experience in optimizing landing pages and user funnels, A/B testing and multivariate experiments as well as solid knowledge of website analytics tools (e.g., Google Analytics, Power BI) Excellent English skills and strong communication skills as well as team-oriented personality with independent and goal-oriented working style Highly creative personality with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

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